Why diversity matters

Learn about the importance of diversity in the workplace from a young female in tech (me). Without challenge, there is no change, and without change there is no long-term success. To be successful, change through innovative thinking and decision making is inevitable. One way to stay innovative is by having a diverse team. I have Read more about Why diversity matters[…]

A Guide on Infusing Innovation in your Company and Product

Presented at the first ever Womenpreneur Talk meetup in Serbia| Bellgrade,  Serbia | 2018 Want to change the way your company thinks about product development // the way your company identifies and changes? Request access to the guide below by contacting me.

Entrepreneur in Residence (EiR) programs and benefits

What is an Entrepreneur in Residence? Learn about entrepreneur in residence programs and benefits from a former entrepreneur in residence.             To be successful, change through innovative thinking and decision making is inevitable. One way to stay innovative is through an Entrepreneur in Residence program. An Entrepreneur in Residence (EiR) Read more about Entrepreneur in Residence (EiR) programs and benefits[…]

Startup Weekend: Challenges, Learnings, and Recommendations

Over a 54 hour time period, over 100 attendees came together to start something new at Techstars Seattle International Startup Weekend. Attendees shared initial problems they’d like to solve, formed teams, received coaching support, and pitched final business plans. As the event ended, I spoke with a few teams about their Startup Weekend experience; their challenges, their learnings, and their recommendations for Read more about Startup Weekend: Challenges, Learnings, and Recommendations[…]

Simon Sinek

The Importance of WHY in Marketing

Why does your company do what they do? Simon Sinek answers this question best.  As a published author, Ted speaker, and well-known innovation strategist, Sinek’s career focuses on the WHY in business and marketing. WHY you do something, versus HOW or WHAT you offer, he argues creates a stronger connection with your target audience.  “People don’t Read more about The Importance of WHY in Marketing[…]

Diffusing Innovation And Marketing

The concept of innovation has been on the forefront of business’s minds with every minor advancement in technology that hits the marketplace. Since businesses aim to remain at the top of their market sector, they are continually facing the dilemma of diffusion of innovations, which is the rate of adoption [and] spread of innovation in Read more about Diffusing Innovation And Marketing[…]